PDF Ebook Effective Communication for Colleges, by Clarice Pennebaker Brantley, Michele Goulet Miller
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Effective Communication for Colleges, by Clarice Pennebaker Brantley, Michele Goulet Miller
PDF Ebook Effective Communication for Colleges, by Clarice Pennebaker Brantley, Michele Goulet Miller
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Simply put, this new edition is power packed with just the right learning tools. Each chapter of EFFECTIVE COMMUNICATION FOR COLLEGES (ECC), 11e, includes features that enhance learning and retention -- and promote more effective communication skills.
- Sales Rank: #764884 in Books
- Brand: Brand: Cengage Learning
- Published on: 2007-02-21
- Original language: English
- Number of items: 1
- Dimensions: .71" h x 8.45" w x 10.82" l, 2.20 pounds
- Binding: Paperback
- 496 pages
- Great product!
Review
Part One: PRINCIPLES OF COMMUNICATION. 1. Partners for Effective Communication. 2. The Six Cs of Effective Messages. 3. The Communication-by-Objectives Approach. 4. Communication and Technology. Part Two: EFFECTIVE MESSAGE APPLICATIONS. 5. Good New and Neutral News Messages. 6. Bad News Messages. 7. Persuasive Messages. 8. Job Searches, Resumes, and Cover Letters. 9. Applications, Interviews, and Follow-Up Messages. 10. Visuals and Presentations. 11. Reports, Proposals, and Instructions for the Workplace.
About the Author
Dr. Clarice Pennebaker Brantley frequently conducts seminars at state, regional, and national meetings. She taught communication and other business-related courses for 37 years at the secondary, postsecondary, and university levels. She co-authors "Communication Tidbits and Hotlinks," a regular column in the electronic journal, The Balance Sheet. Dr. Brantley and Michele Goulet Miller also wrote The Basics: English. Among her publications are chapters titled "Listening" in the 2005 NBEA Yearbook and "Communication" in the 2003 NBEA Yearbook. Dr. Brantley maintains active membership in national and international professional associations: National Business Education Association, International Society for Business Education, Association for Business Communication, and Delta Pi Epsilon. A leader in community organizations, she serves on the State and Western Division Board of Directors for the Children's Home Society of Florida, She regularly participates in the Gulf Coast Economics Club, Pensacola Women's Alliance, and the Panhandle Tiger Bay Club. Her education includes earning a bachelor' degree (summa cum laude) in business administration from Valdosta State University and a doctorate in curriculum and instruction from the University of Southern Mississippi.
Michele Goulet Miller teaches a variety of business-related courses, including business communication, software applications, and medical office courses, at Milwaukee Area Technical College. In addition to teaching responsibilities, she works closely with employers to establish onsite experiences for students in certificate and associate degree programs. She is actively involved in program development based on daily experiences with the employment community in Southeastern Wisconsin. Ms. Miller also co-authors The Basics: English with Dr. Clarice Pennebaker Brantley and Effective English for Colleges with Dr. Jack Hulbert. She currently co-authors Communication Tidbits and Hotlinks¿ and is a past co-author of GrammarLinks, both regular features in the electronic journal, The Balance Sheet. Ms. Miller¿s professional memberships include National Business Education Association, International Society for Business Education, and Association for Business Communication. As a committed parent and community member, Ms. Miller has chaired fundraising events and has served on the boards of a local humane society and a nursery school in the Milwaukee area. She regularly volunteers in the community. Michele Goulet Miller received a bachelor¿s degree in business education from Western Michigan University. She received a master¿s degree in business education from the University of Wisconsin, Whitewater, and a master¿s degree in educational administration and supervision from the University of Wisconsin, Milwaukee.
Most helpful customer reviews
4 of 4 people found the following review helpful.
This text is highly effective for teaching communications!
By A Customer
Pensacola Junior College has used Effective Communication for Colleges in our Business Communications class for several years. This textbook includes just exactly what we need to enable our students to communicate effectively both orally and in writing. The emphasis on grammar review is highly relevant and well constructed. The examples shown are timely and appealing to our students. Supplementary materials are helpful and easy to access. Keep up the good work!
2 of 2 people found the following review helpful.
DO NOT USE THIS TEXT
By AZ Teach
I used both the previous edition and current edition of this text to teach college students. Both editions were full of errors and contradictory statements. In particular, you cannot rely on the instructor materials- there are many test questions that have answers that are contradicted in the text. Also, the grammar exercises are too difficult for an introductory text- they test students on advanced grammar concepts that are not even covered by the book! There is a grammar reference section at the end of the text but it does not cover the majority of concepts tested in the end-of-chapter grammar exercises. So, my students were continually frustrated. Many of the examples in the book are also very strange- for example, instead of PowerPoint, they speak of "computer generated slides".
2 of 2 people found the following review helpful.
Missing pages
By T. Foerster
I ordered the book. I knew it was a used book but I had no idea pages were missing. Not only am out the money I paid for this book. I had to buy another book.
Have a good day.
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